Logo Design
The first thing we started with was the logo design. The logo had to set the tone for the project in terms of the look, feel, mood, and direction. We decided that the prominent color for the new branding would be blue/aqua color. Blue has traditionally been associated with trust and loyalty; two adjectives you'd definitely want to be relevant with a court reporting brand.
Website Design
With the logo as a starting point, we proceeded to design and develop a website that exuded the same type of confidence and professionalism as the logo. At the same time, it was very important for us to convey what court reporting is to potential clients who did not know, while keeping the site clean, and easy to navigate.
RESULTS
After the launch of the new MGR website and branding, many
amazing things happened!
Increase In Calls
A substantial increase in potential client calls was reported within 90 days of launch.
Increase In Conistent Clients
An impressive and increasing amount of consistent clients were reported within 6 months of the launch.
Increase In Client Satisfaction
Our client claimed that not only was the site and branding nice to look at, but it also provided a new sense of confidence and professionalism that carried over into the perception of the brand.
